eCouponing

The IMARCS plateform has a coupon feature that allows our clients to create a dynamic HTML bar coded coupon that can be sent through e-mail or can reside within the client's website. Each bar coded coupon is unique to the individual member and can be scanned by the client’s current bar code validation system. All bar coded coupons are recorded in the members’ database file and can be used for validation and accounting purposes. Parameters can also be set to a single or multiple validations for each member coupon.

Our clients can create an unlimited number of coupon promotions running simultaneously. The client has the ability to set the criteria for the promotional coupon i.e. user/retailer specific, Web site or blind page for specific individuals, retailers or e-mail specific by any search defined criteria.

All bar coded coupon promotions and validations have an associated canned- or client-created custom report that can easily be exported in formats that will interface with the client’s existing relationship marketing system.

The IMARCS Coupon Program coupon feature has the following capabilities:

• Ability to generate a uniquely bar-coded coupon image in interleave 2 of 5 format from a file of coupon numbers.
• Capability for non-technical staff members to create coupons through an interactive form or menu based system.
• The ability to delegate coupon creation to staff based on a login or user ID, marking the campaign as pending until a user with approval privilege activates it.
• Capability to deliver a coupon via outbound e-mail, as the prize of a contest, as an incentive for responding to a survey, and as content on the Web site displayed to members based on profile information.
• Ability to track coupon numbers issued for audit purposes.
• Ability to limit the number of coupons created in a given promotion or period, as in “while supplies last”.